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Deborah Gloates's avatar

Great article on how to create content with relevancy, connection and authority, attributes AI simply can't match. Relevancy is about knowing your target audience, what's important to them, what inspires them, what motivates them and what makes your audience trust you. Connection is the human voice that evokes emotion through real-life experiences. And Authority comes from your expertise in a subject, your education, professional experience, speaking at conferences, connections with others, etc. AI is a great place to start but falls flat without relevancy, connection and authority.

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Yogesh (Marketing with Vibes)'s avatar

Thanks Deborah. Agree on everything you said

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